From Helen Gascoyne, Marketing Director:
It has been a busy year for the Marketing Department
to date. We have attended agents’ fairs in Bulgaria, Dubai,
Brazil, Hong Kong and China, Turkey, India and London. This investment
has been made in order to establish ourselves in a new set of markets
and to sign up with agents who will be sending pupils to the International
Centre and into the senior school. Of course we shall be maintaining
links with existing contacts as well.
Our new website is proving to be the most popular way for prospective
parents and pupils to familiarise themselves with the school and to
make the first contact with us. We are regularly getting 3,000 hits
from around the world each month and are excited to report that a
number of these enquiries are already turning into pupils registering
to attend St. Bees.
We have several events planned for the local young children in order
to encourage more pupils to join the Prep. Department and Year 7 in
September, and I am pleased to say that the numbers on the roll for
these are on the increase.
Plans are progressing well for the Autumn Ball and we look forward
to hosting several tables for past pupils at what should be a fantastic
event.